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TV STORY BOARD
Starting from being a little girl with no worries in the world, she grows into a young lady that has to overcome many obstacles. As she grows older, she will realise that although Bowel Screening Tests seemed daunting, yet it is another obstacle to overcome in order to be better off and remain healthy
Our aim was to create a story for the target market of 50+ Year Olds. They tell their children not to be scared of riding a bike, or going for their first job interview after graduating.
Taking a Bowel Screening test
should be no different. Its a part of growing up and should be something that is needed to overcome and move on.
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